Some companies manufacture, while others create and set trends.

These are the ones that inspire admiration and are often imitated, yet they do not hide their secrets because by the time the market catches up, they are already far ahead.

Selmi not only creates technology tailored to the customer but also makes it user-friendly. This means being practical, flexible, easy to use, durable, and aesthetically pleasing.

This brilliance sets Selmi apart: by making its technologies and ideas available to professionals in the field, it creates and leads the market.

Since the 1960s, Selmi has been a benchmark for machines and equipment for processing chocolate in all its forms: pralines, bars, truffles, chocolate snacks, bean-to-bar chocolate, chocolate dragees, artisanal spreadable creams, and much more.

The brand-new company headquarters in Bra, spanning 20,000 square meters, showcases the strong and deeply rooted “chocolate culture” within our company and the passion that drives the management and entire staff.